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24/7 AI voice assistant

Stop typing. Just talk to Aqua.

No forms, no typing, no waiting. Press the mic and just ask — which fish get along, what your tank can take, why the water has gone cloudy, or where your order is. Aqua reads our live stock and order systems rather than a script, so the answer comes back in seconds, at 2am on a Sunday if that is when you have time. Anything it can’t finish goes to a real person with a reference number.

Ask on WhatsAppSee what it can do
  1. Tap “Ask Aqua” The microphone button, bottom-right of the screen.
  2. Press the phone Talk out loud — or tap the bubble to type instead.
  3. Ask it anything Your order, tank mates, water problems, stock.
  4. Or use WhatsApp Message or call +44 7414 129920 — same assistant.

Keep browsing while you talk — Aqua stays with you and can open any page you ask for. It always says it’s an AI, never asks for card details or passwords, and to find an order it asks only for the order number plus the email or postcode on it. Trained by Hand On Web.

Current offers

Special Offers — Up to 62% Off

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Most visited

Betta fish

See all bettas

Colourful and easy

Guppies

See all guppies

The king of the aquarium

Discus

See all discus

Take a closer look

Browse the tank room

Drag to spin through the shoal, or tap a fish for its care details and live stock.

One orange, yellow and black male Endler fish swimming beside dark wood and green plantsSupercolour Male Endler Guppy (Poecilia endler)
Supercolour Male Endler Guppy (Poecilia endler)

£4.99

Care level
Easy

Browse Our Range

Shop by Category

Hand-picked species, buyer-favourite setups and specialist equipment

Guppy

Guppy

83 in stock
Betta Fish

Betta Fish

45 in stock
Angelfish

Angelfish

42 in stock
Endler Guppy

Endler Guppy

38 in stock
Cherry Shrimp

Cherry Shrimp

36 in stock
Corydoras

Corydoras

29 in stock
Discus Fish

Discus Fish

27 in stock
Molly Fish

Molly Fish

26 in stock
Bristlenose Pleco

Bristlenose Pleco

24 in stock
Platy Fish

Platy Fish

23 in stock
Nerite Snails

Nerite Snails

11 in stock
Neon Tetra

Neon Tetra

2 in stock
African Cichlids

African Cichlids

249 in stock
Livebearers

Livebearers

203 in stock
South American Cichlids

South American Cichlids

168 in stock
Catfish & Plecos

Catfish & Plecos

110 in stock
Shrimps & Crustaceans

Shrimps & Crustaceans

87 in stock
Gouramis & Labyrinth Fish

Gouramis & Labyrinth Fish

80 in stock
Tetras

Tetras

79 in stock
Loaches & Oddballs

Loaches & Oddballs

74 in stock
Marine Fish

Marine Fish

49 in stock
Freshwater Snails

Freshwater Snails

38 in stock
Marine Invertebrates

Marine Invertebrates

31 in stock
Barbs

Barbs

28 in stock
Rasboras & Danios

Rasboras & Danios

26 in stock
Killifish

Killifish

21 in stock
Rainbowfish

Rainbowfish

15 in stock
Goldfish & Coldwater

Goldfish & Coldwater

2 in stock
Community Tank Fish

Community Tank Fish

621 in stock
Planted Tank Fish

Planted Tank Fish

621 in stock
Beginner Fish

Beginner Fish

464 in stock
Algae Eaters

Algae Eaters

372 in stock
Bottom Dwellers

Bottom Dwellers

352 in stock
Nano Tank Fish

Nano Tank Fish

288 in stock
Centerpiece Fish

Centerpiece Fish

259 in stock
Schooling Fish

Schooling Fish

231 in stock
Tropical Fish for Sale UK

Tropical Fish for Sale UK

1,155 in stock
Fish Food

Fish Food

243 in stock
Water Care & Treatment

Water Care & Treatment

1 in stock

The Tropical Fish Co Difference

Why Fishkeepers Trust Us

Buying live fish online is a leap of faith. Here's how we make it risk-free.

100% Live Arrival Guarantee

If a fish arrives dead or unwell, email us a short unboxing video on the day it arrives and we'll replace it with your next order or refund it. The full guarantee is readable before you pay, not after.

Specialist Fish Packaging

Insulated boxes, heat/cold packs, double-bagged with pure oxygen. Your fish travel in first class.

Complete Care Data

Every product page shows temperature, pH, tank size, diet, temperament, and compatibility — verified from scientific sources.

Ethically Sourced

We work directly with trusted breeders who prioritise fish health. No wild-caught species without clear sustainability credentials.

Photos

Our photos show the species and its usual colouring — not the individual fish we net for you. Fish are living animals: colour, pattern and fins differ between them and change with age, mood and lighting.

Water Quality Matched

We acclimatise fish to UK water parameters before shipping, reducing stress and improving survival rates.

Planted aquarium aquascape

Free with every order

Expert Care Guides

Detailed species-specific care data on every product page — temperature, pH, tank size, diet, and compatibility.

What Our Customers Say

4.4· 91 reviews

Reviews collected by Judge.me, an independent third-party review collector. You can also read our reviews on Google Maps.

  • 4 out of 5Verified buyer

    I’ve four fish of a koi type. Which I hope will develop stronger colour as they mature

    Gordon Walker · 23 Sept 2026

  • 3 out of 5Verified buyer

    Very aggressive attacking my rams ,had to get rid of it. But was a nice fish

    PETER A HILL · 23 Sept 2026

  • 5 out of 5Verified buyer

    Impressed lovely fisg

    Amanda Lambert · 21 Sept 2026

  • 4 out of 5Verified buyer

    As shown.

    George E Garratt · 21 Sept 2026

  • 4 out of 5Verified buyer

    All in . good condition

    Alan Madge · 20 Sept 2026

  • 5 out of 5Verified buyer

    Thank you, everything arrived in good condition.

    Oksana Roik · 20 Sept 2026

On Google Maps

4.6on Google Maps
  • 5 out of 5Google review

    fish arrived well packaged and in good condition. Will use again in the future.

    Brian Baird · 13 Sept 2026

  • 5 out of 5Google review

    I received a very vibrant, healthy betta fish. He arrived in excellent condition, settled into his tank almost immediately, and is already super active. Highly recommend them to any fish keeper.

    Lucy D · 13 Sept 2026

  • 5 out of 5Google review

    Scott Lyons · 13 Sept 2026

Learn

Free Care Guides

Expert advice backed by research and real fishkeeping experience

Betta Fish Care Guide
8 min read

Betta Fish Care Guide

Tank setup, feeding, and health for Betta splendens.

Read Guide
Your First Tropical Tank
12 min read

Your First Tropical Tank

Cycling, stocking, and maintaining a thriving aquarium.

Read Guide
Shrimp Keeping 101
6 min read

Shrimp Keeping 101

Parameters, feeding, and breeding freshwater shrimp.

Read Guide

Straight from the tank room

Bite-size fish guides

Fun facts, care tips and new arrivals in short clips — new ones every week, on whichever app you already use.

Watch more on YouTube →

Aquarium & Tropical Fish FAQs

We stock one of the UK's widest ranges of live aquarium fish — tetras, guppies, mollies, platies and other livebearers, African and South American cichlids, angelfish, discus, corydoras and plecos, bettas and gouramis, rasboras, barbs, rainbowfish, killifish, plus shrimp, snails and marine fish. New imports land most weeks, so the stock you see is what's genuinely available now.
Yes — we ship live aquarium fish nationwide. Every order travels in oxygen-charged bags inside an insulated box with a heat pack in winter, handed to a licensed live-animal courier and dispatched Wednesday for Thursday delivery — or Thursday for Friday when a week overflows — so your fish never sit over a weekend. Every delivery is covered by our live arrival guarantee. To claim, email us an unboxing video on the day your order arrives.
Platies, guppies, mollies, zebra danios, harlequin rasboras, corydoras catfish and honey gouramis are the hardiest first fish — peaceful, colourful and happy in ordinary UK tap water. Start with a fully cycled, heated tank and add a few fish at a time. Our free care guides walk you through cycling and stocking step by step.
Community starter fish like platies, guppies and tetras begin at about £2 each, mid-range species sit around £10-£20, and rare collector fish run higher. The tank, heater and filter usually cost more than the fish themselves. Prices on every product page are live — what you see is what's in stock today.
Yes — thousands of UK aquarists buy fish online routinely. Proper oxygen-charged packing, midweek dispatch, a licensed live-animal courier and our live arrival guarantee make it as safe as a shop trip, and often less stressful for the fish than a long car journey home. Just float and acclimatise them gently on arrival.
Yes. Alongside livestock we stock live aquarium plants, fish food (flake, pellet, frozen and live), filters and pumps, aquarium lighting, water treatments and accessories — everything needed to set up and run a healthy tank. Browse the shop menu by category, or read our free care guides to plan the right kit for your fish.